Posts Tagged ‘Bill Bernbach’

Bill Bernbach的創意(人員)管理術

11 月 / 23 / 2010

買了這本講Bernbach和Doyle Dane Bernbach廣告的書Nobody’s Perfect: Bill Bernbach and the Golden Age of Advertising,裡面有一段寫到Bernbach管理創意人員的經典場面: (閱讀全文…)